Your LinkedIn profile establishes your professional online presence, connects you with colleagues, companies, recruiters, and other professionals, showcases your career, and is an intricate part of creating your personal brand. Like a salesperson handing a prospect a brochure, a resume is a marketing tool you use to apply for a job. The short answer: No, however, it’s secondary to the importance of your LinkedIn profile. Does this mean your resume is less important? Whether you’re actively or passively looking for a new job, it’s no secret an up-to-date and engaging LinkedIn profile will get you noticed by employers and recruiters. This question can be answered by answering: What does the world see, your resume or your LinkedIn profile?
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